There are so many ways to promote your book, but sometimes it is very simple book marketing changes that can make a big difference to your book sales potential. Often the common problems with online book promotion is that it can become repetitive and potential book buyers become advertising immune.
The problem of repetition is especially the case on Facebook and Twitter. If you are using social media to promote your book, it might well be time to think about creating alternatives that you can post to create more variety and interest.
There are hundreds of ways to promote a book or eBook, but in answering the question, I will focus on the basics, and proven ways to attract potential book buyers’ attention.
Joanna Penn teaches a lot of authors about book marketing and many start the workshops with dread, knowing they have to learn this stuff, but not really wanting to do it. Her aim is always to change their mindset to one of happily incorporating marketing into their daily lifestyle, and generally, by the end of the day, most authors are much happier! In today’s article, Bryan Cohen talks about his own marketing change of heart…